Case Studies

John Lewis Leicester store exterior. Image courtesy of John Lewis.
John Lewis Leicester store exterior. Image courtesy of John Lewis.

A Touch of Glass

Corporate identity; Corporate responsibility; Innovation

In 2005 John Lewis appointed architects to design and build a flagship store in Leicester city centre as part of a major development project to regenerate the city centre. The design brief was to create a unique and dramatic frontage for the new store reflecting the identity of the city of Leicester, which has a long and significant heritage in the design and production of textiles.

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Sydney Harbour Bridge
Sydney Harbour Bridge

City of Steel

Corporate responsibility

To give access to the iron and steel industrial heritage of Teesside held in the archives of the British Steel Corporation by transferring the records to public ownership in a collaborative venture with the University of Teesside and Teesside Archives.

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Image courtesy of BBC Archives
Image courtesy of BBC Archives

Headline News

Evidence & management information; Corporate Responsibility

To introduce records and archive management principles to the capture and preservation of bbc.co.uk (originally BBC Online) ensuring that web design, content and user experience are kept as records of past broadcasts; fulfilling legal and cultural obligations as public service broadcaster; supporting research and reuse.

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Detail from the History Wall. Image courtesy of HSBC Archives.
Detail from the History Wall. Image courtesy of HSBC Archives.

History Wall

Corporate Indentity; Brand knowledge & marketing; Employee induction & engagement

Working in collaboration with designer Thomas Heatherwick Studio, the company archives team was tasked with creating an art installation for the foyer of HSBC’s Foster and Associates head office building at Canary Wharf.

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Louise Goldin's paper dress. Image courtesy of Coutts & Co.
Louise Goldin's paper dress. Image courtesy of Coutts & Co.

London Fashion Week

Brand knowledge & marketing

To support Coutts’ 2010 sponsorship of London Fashion Week by highlighting historical connections with clothing, fabrics and fashion-related trades such as dressmaking and tailoring. Coutts sponsored a new designer, Louise Goldin, to design a dress. This was made of 100-year-old paper and the archives were asked to provide background on how paper had featured in the banks 300-year history.

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Men-only Floral Print

Innovation; Brand knowledge and marketing

To create a ‘hot product’ for the 2009 season’s men’s fashion collection by drawing inspiration from vintage designs and patterns in the John Lewis textile archive.

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Boots Original Beauty Formula product range. Image courtesy of Boots UK.
Boots Original Beauty Formula product range. Image courtesy of Boots UK.

New Formula for Beauty

Innovation; Brand knowledge & marketing

To produce a new global brand, a “modern beauty classic”, that has the authentic look and feel of a 1920s beauty product range in terms of formulation (traditional ingredients) and merchandising (vintage packaging, nomenclature and style). Collaboration between archives and product development teams needs to deliver authenticity and integrity in product identity, without compromising quality or efficacy.

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Medresco - the first NHS supplied hearing aid developed by telecommunications research engineers. Image courtesy of BT Heritage.
Medresco - the first NHS supplied hearing aid developed by telecommunications research engineers. Image courtesy of BT Heritage.

Picture of Health

Brand knowledge & marketing

To support a public media campaign by BT Health promoting the company’s long standing relationship with the National Health Service in providing communications products and services to improve patient services. The campaign coincided with the 60th anniversary of the NHS in July 2008.

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Front cover of
Front cover of "A history of Boots The Chemists". Image courtesy of Boots UK.

Re-telling an Old Story

Employee induction & engagement

To develop materials to support multi-tiered induction programmes for head office staff, fast-track graduates, pharmacists, warehousing and stores staff ensuring they assimilate key company values and an appreciation of the company’s history and business culture, and corporate social responsibility achievements.

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A series of heritage panels conveying the Group's key values on display at a Lloyds Banking Group office. Image courtesy of Lloyds Banking Group Archives.
A series of heritage panels conveying the Group's key values on display at a Lloyds Banking Group office. Image courtesy of Lloyds Banking Group Archives.

Valuing our Past

Colleague advocacy and engagement; Corporate identity

Lloyds Banking Group was formed in 2009, following the acquisition of HBOS by Lloyds TSB. Group Property, in consultation with Group Archives, undertook to create a series of graphics for display in high-profile office sites, charting the history of the new Group and communicating its core values. The graphics would consist of a timeline, representing the history of the main brands, and a series of values panels, demonstrating the five key values of the Group.

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Archives on display at the product launch in Spain. Image courtesy of Diageo Archives.
Archives on display at the product launch in Spain. Image courtesy of Diageo Archives.

Whisky Galore

Brand knowledge & marketing

To launch Johnnie Walker Blue Label King George V as a premium brand in the Spanish market. To illustrate and underpin the provenance, heritage and “luxury” status of the new brand, the archive team need to participate in a series of high profile media briefings and launch events, using original archives and artefacts to tell the story of the new brand.

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Eric and Jessica Huntley. Image courtesy of City of London Corporation.
Eric and Jessica Huntley. Image courtesy of City of London Corporation.

Word Power

Corporate responsibility; Corporate identity

Working in collaboration with London Metropolitan Archives, the regional archives for London run by the City of London Corporation, the owners of Bogle-L’Ouverture loaned their extensive publishing archive to be preserved for posterity within public sector archives.

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